Choosing the Right Channel

You’ve decided to start using social media to communicate with your citizens, but what channel is the right one to use? We’ve compiled some of the top-used social media channels that local governments are using and examples of how they’re being used.

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Getting Social During a Disaster

Social media channels, perhaps more than any other communication tool, offer officials at every level of government the most rapid way to reach out to those in harm’s way or already affected by an emergency situation. It seems that we are all increasingly turning to Twitter, Facebook, and Instagram for more than social reasons. A trend that is not going unnoticed by many in government responsible for emergency management.

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